Generally, there are 3 kinds of people out there:

1. Valentine’s Day is beautiful and romantic, it should be celebrated just like [insert important holiday here]!
2. BS! Cheesy and hypocritical, I can’t stand it. People, chill down.
3. What am I doing on the 14th? What day is it? Sunday? I’m doing legs. Sunday’s leg day.

What ecommerce trends to expect in 2016? We looked into the crystal ball to see if there’s anything disturbing in the near future and found none. So we prepared a pretty comprehensive guide to give you a breath of fresh air.

They’re all quite predictable and consistent with the trends we saw in 2015. So, here is what lies ahead together with suggestions how to keep abreast. 

I’m pretty sure you have Jack Sparrow on your mind and you’re wondering what do pirates and eCommerce have in common. AARRR metrics may sound like a pirate talking (hence the name, Pirate Metrics), but is actually a powerful way to track your eCommerce business’ performance.

AARRR metrics is a “collection” of techniques that drive true ecommerce growth with the power of data analysis. It was defined by entrepreneurship guru Dave McClure (a founding partner of 500 Startups, a Silicon Valley VC fund) a few years ago and it’s the “system” of KPI metrics most modern online entrepreneurs use to make their businesses go up and to the right.