There’s always something to optimize in an online store. We know you’re constantly on the lookout for tools to help you sell more.

That’s why we explored what WooCommerce and partners have to offer, and picked the best plugins to boost your store’s sales.

There are 3 main ways to increase sales online: acquire more customers, make them buy more, and keep them for longer. Whether you focus on acquisition, increasing average order value (AOV) or retention, we got the top-quality WooCommerce plugins for you on this list.

Top WooCommerce CRMs compared

A CRM sounds so corporate! But big companies’ only chance to be close to their customers is organizing all the data they have about them and using it wisely. You can’t form any relationship if your info is scattered and unusable.

Why do you need an WooCommerce CRM at all?

We talked to the owners and managers of WooCommerce stores of different sizes about what made them look for such a tool and what they expect from a CRM.

They all revolved around the following:

Let your competitors drop their margins and build your brand image, too.

Probably the most universal tactic in eCommerce is discounting. A coupon for new customers, some percent off next order, promo codes to recover abandoned carts…the list goes on.

Most online store owners feel the pressure to cut their prices to stay competitive. Because there are Amazon and those price comparison tools customers use, and what-else-can-I-put-on-Facebook-ads mindset.

Well, let me tell you – you won’t stay competitive with dangerously low prices. You might even not stay in business at all.

What are the eCommerce trends 2017 has in store for us? (No pun intended.)

A year ago we tried to predict what eCommerce in 2016 was going to be like. We were right on all points and we’ll see many of those eCommerce trends carry on in 2017, too.

But what are the new rules of the trade? What to prepare for to rock business in 2017?

Email Marketing Automation is not just for bigger players that need to save time anymore. It’s becoming a mainstream necessity to stay in the eCommerce because it’s the way to offer personalized customer experiences.

We often find that many merchants primarily focus on “abandoned cart messages” when discussing automation. However, for any online seller aiming to expand their business, it’s crucial to recognize that ecommerce marketing automations extend beyond just recovery efforts. These automated processes enable you to connect with customers effectively and maintain your sanity. Speaking of which, there are also work email mistakes you need to avoid to ensure the success of your communication strategies.

However, there are so many other uses of triggered marketing campaigns that can make your life easier – and boost your marketing.

Before we get into content marketing examples, let’s first talk about why content is a good idea for ecommerce companies.

Ecommerce content gives extra points for brand image and traffic and helps win sales in the end. Here’s what a good eCommerce content marketing strategy can do for you.

It’s good for your store and your competitors are probably already doing it. But what kind of ecommerce content should you have?