Recently, we started a series of articles on the analytics for WooCommerce businesses use and rely on in an attempt to determine what is important across product niches and how an analytics platform like ours can help for driving growth in e-commerce.

So far we’ve talked with a mature coffee selling business, an up-and-coming healthy lifestyle player, and the newly-born fresh seafood delivery about the analytics they employ as WooCommerce stores at different growth stages to drive their business forward.

*Why WooCommerce? Because more than 37% of all eCommerce sites run on it.

What are the major e commerce trends this week that focused public attention?

We’ve summed them up here and given our take – whether you want it or not. 🙂

New platform opportunity, new payment processing option with the help of payment processing companies, and a feature better including visually impaired people in the social network experience – what a great week!

Each week, we’re going to share with you our take on an important current eCommerce trend. Amazon is very close to unrolling facial authentication for completing purchases.

Basically, it will be like a password or Touch ID for completing a purchase.

One of the things that we got a lot of requests for is being able to add tags to your eCommerce customers in Metrilo. Since most of you use Metrilo as your main eCommerce CRM, we’re happy to let you know that you can now (finally) use tags!

We’re focused on helping you with your eCommerce email marketing because we see it as a great way to engage and retain customers. We’ve gathered tons of feedback on our new targeted emails feature in the past few weeks.

Emailing customers will never be the same torture again.

We from Metrilo just released the update of one of our top features, the Targeted Emails. Now you have templates to build your special messages on for a more polished and upscale look. No HTML, no designer needed. Nice, right?

https://www.youtube.com/watch?v=_69x127thwU