Metrilo Updates and Use Tips

Metrilo Updates and Use Tips will keep you updated on all new features we release within our customer analytics platform and how to make the best use of them for growing your ecommerce business.

Ecommerce Customer Retention Marketing

Ecommerce is booming, getting new customers is getting harder and pricier.AARRR Framework Retention

How do you grow in cut-throat competition? You work with what you already have – and paid for!

You do retention marketing to make more sales to your existing customers. Here are our ideas for online customer retention strategies.

Product update: Dynamic abandoned products block in emails

We know you want to personalize your emails as much as possible, especially the cart recovery emails.

Now, you’re able to send customized abandoned cart emails that include links to the specific products customers abandoned.

This way, you’re making it even easier for them to go back and finish the order. Abandoned cart recovery gets more and more effective!

New feature release: Metrilo Customer Feedback Score

We’re so damn happy to give all our users a completely new feature that directly helps improve the shopping experience, retain customers and convert more.

The Metrilo Customer Feedback Score for online stores measures how satisfied customers are with the shopping experience you provide. It helps you identify issues and address customer needs. This way, you improve your conversion rates and increase customer loyalty.

We wanted it to be something that gathers this feedback for you 24/7, so we made it an easy-to-use feedback form.

Turn holiday shoppers into loyal customers

How to continue making money off holiday shoppers long into the new year

The holiday season is great – it’s the busiest time for online shops and helps us end the year on a good note.

But the period after that is quite hard. People close their wallets and pretty much only return unwanted gifts from their aunts.

Even so, you have to try and retain holiday shoppers as customers. They’re the best starting point for regular business in the new year and you should be engaging them, nurturing and pushing at the right times to get repeat orders.

Here are our suggestions for retention strategies after the holidays.

Tips on choosing a Shopify CRM for your store

Why do you need a Shopify CRM?

All the data in your reports is generated by customers/ visitors. What you see is their behavior on your website and their reaction to marketing activities. That’s why customer insights can be the holy grail in your marketing mix.

Every click on your website, every page they see, the products they browse and purchase. You need this information if you are to truly leverage the power of data.

Connecting your marketing with customer behavior allows you to tailor relevant and timely messaging to drive more sales. 

Product update: Custom HTML emails

3, 2, 1, DEPLOY! 🎉

As you’ve seen, our mission here at Metrilo is to help ecommerce entrepreneurs achieve data-driven growth. That’s why we improved our main feature that allows you to act on your data. Yes, it’s the email feature!

To let you use your data to the max and customize everything, we made Metrilo’s email composer HTML-friendly.

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