Related products
Related products can be used together or fall in the same category. They’re handy for tailored marketing because it’s easy to offer a product that will interest the customer without knowing much about them. Related products can be displayed on the site for cross-selling and upselling, or suggested in emails post-purchase.
See also
Product management— Product management is the process of monitoring product performance in order to optimize offers and stock orders. Product performance relates to which products get ordered more so you can prepare with enough stock. Sometimes it also means you can di
— Product correlation is the connection between two products. On top of individual product performance, they interact and influence the sales of other products as well. Some products get ordered instead of others, or together with them. Insights about
— Product performance is a report on how a SKU is doing in terms of sales. It answers questions like how many unique and repeat orders it gets, how often it gets abandoned in cart, etc. It is useful when planning inventory and making product range decisions.
